07 · Stories worth printing
Be the story, not the ad next to it.
We write the release, build the list, pitch the editors and prepare you for the interview. Earned coverage takes patience and relationships; we have both, especially across Los Angeles local media.
What is included
- Press materials: releases, bios, boilerplate and press kits
- Targeted media lists for local, trade and national outlets
- Pitching and follow-up with journalists and producers
- Interview and on-camera preparation
- Coverage tracking and reporting
How we work
We only pitch stories that are genuinely newsworthy — an opening, a milestone, a point of view, a community effort — and we shape the announcement so it is one. Coverage is reported with links, reach and sentiment, not inflated impressions.
Who it is for
Businesses opening or expanding, founders with a perspective, artists with a release, and organizations that need to communicate clearly in a difficult moment.
Questions we get asked
Can you guarantee coverage?
No reputable firm can. We can guarantee a professional story, the right list, and persistent follow-up — which is what earns coverage.
Do you handle crisis communication?
Yes. We help clients respond quickly, accurately and calmly, and we prepare statements and talking points in advance wherever possible.
Do you work on retainer or per project?
Both. Launch campaigns are usually project-based; ongoing visibility works best on a monthly retainer.
Works well with
Ready to talk about pr?
Send us a note about your business and your goals. We reply within one business day with next steps, and a first call costs nothing.